An app for creatives who seek a more efficient & productive day via a structured pulse/pause workflow.
Increase focus and reduce burn-out
Reduce stress and assist creativity
Counteract the negatives of sitting
Pulse and Pause. Move rhythmically between spending and renewing your energy by working in bursts and then taking a break.
- Tony Schwartz
Analyzing the Problem
Creative thinkers have their minds at full speed for most of their day, or at least that is what they attempt to do. Upon doing some research I found that many creatives were losing steam throughout the day.
Another large problem is that many creatives find themselves sitting at their desk for the better part of the day, which impacts them not only mentally but physically as well in the long run.
After some research I realized that a well known technique to boost productivity is the built upon the same idea as one used to counteract the negatives of sitting all day!
Enter: Pulse and Pause. A term coined by Tony Schwartz to describe the technique of working in bursts then taking a break to improve productivity, which is also similar to the popular pomodoro technique.
The goal now was to create an app as simple and efficient as the idea itself.
Example User Scenario
Out of the multiple user scenarios, this one is the best example of the optimal use case: Charles is a creative director at a local ad agency. However lately he's been feeling overworked and is too stressed to sleep. He works in close quarters and can't have his phone making any noise.
Utilizing PACT Analysis
Using a PACT analysis was crucial in understanding Turnip's users. It also helped me understand their surroundings when using the app and how as a designer I must accomodate for those surroundings.
busy minded, stressed creative people
follow the timer and it alerts you when needed
for use at home or in a busy office
interaction via touchscreen with screen based cues to limit annoyance for others
Wireframes & Comps
A large part of the process for turnip was insuring the UI worked as soon as possible. This was done with a low fidelity prototype in invision as soon as a decent wireframe was completed.
Keeping the flow of the app as minimal as possible was key in making sure Turnip provided an intuitive experience.
My strategy is to do things that give me time to think, walking being my favourite activity for that. I go on a walk almost daily and try my best to get at least an hour to devote to that activity. I can then spend a bit of time focusing on my thoughts without interruption.
- James March
High Fidelity Prototype
I learned an incredible amount from user testing with the low-fidelity prototypes and after implementing changes I decided it was time for a smoother, high fidelity prototype in Framer Studio.
Framer & Sketch intergration sped up the test/iterate cycle an incredible amount. The near limitless abilities of Framer as well as the smooth performance when mirrored to my phone allowed for more immersive testing.
Feel free to check out the prototype here.
I could be convinced to make Turnip into a real app. Feel free to tweet me if you'd like that!